Grow Your Dental Practice with Digital Marketing

Digital Marketing Strategies for Dentists – The importance of online marketing is increasing every day.

Around 3.8 billion people are connected to the Internet on their phones. In USA, Canada, UK and India, the density of mobile users and social media users is incredibly high ― many prospective customers for dentists. Dental practices can target this group by using digital marketing to their advantage.

According to Google – When dental patients look for dentists information, they start with search engines

• 48% of patients start searches for more info
• 32% begin the process of research
• 56% visit advertised website
• 66% consider the advertised treatment center

I work with many Dentists Clinic on their marketing efforts.  It’s become a specialty of mine.  I kind of fell into the “Dentists marketing Expert” niche, and I’m loving it.

Hire a Dentist Marketing Expert - +91-9915-337-448, skype: oli-jee

Initially I started working with one DentistandSmile centre on their marketing efforts, and over time my contacts and reputation grew and I began working with multiple Dentists clients.

The Dentists is a hard business.  But it can be a very profitable business if run correctly.  One of the keys to successfully running a Dentists center is to do everything you can do to keep the Dentists leads coming in throughout the year.

Surjeet Thakur is the founder of PPCChamp, a leading digital marketing firm for dental practices that specializes in SEO for dentists. Surjeet has been working in the advertising industry for the past 14+ years, primarily in the digital space helping local businesses.

Primarily the Internet does 3 things extraordinarily well. It is a great way to;

Promote – connect – convert

• provide information.
• find information.
• promote and sell services and products.

Here is how we help:

• Increase the number of potential patients that see your dental office online.
• Increase the number of potential patients that contact your practice.
• Measure our efforts on a monthly basis to demonstrate value to your practice.

The Fear Factor and Patient Satisfaction

Dentist: “Hi, my name is Dr. John. How can I help you today?”

Patient: “My tooth hurts. Oh, and nothing personal, but I hate dentists and I`d rather be somewhere else!”

First Question asked yourself?

• Why should patients choose your practice?
• Is your website up to par?
• Who is your competitors

Call for free consulting - 09915337448, skype: oli-jee

Who is Dentist – how to run dental clinic successfully?

A dentist, also known in the U.S. as a dental surgeon, is a surgeon who specializes in dentistry—the diagnosis, prevention, and treatment of diseases and conditions of the oral cavity. The dentist’s supporting team aids in providing oral health services.

Advanced digital marketing strategies for dentists:

how to attract patients to your practice – Here are six steps to mastering basic marketing strategies that will draw in new patients.

• Set your goal
• Build a Trust
• Develop a funnel
• Convert
• Reporting

a. Awareness – Prove to site visitors that you are the dental practice for them. Show them why you’re the perfect practice for the busy professional or the mother with three kids.

Whoever your target patient is, your website should include a “statement of benefit,” content that shows why a patient should choose you. This may be a lead magnet (we’ll get to that in a minute) or some text on your homepage.

b. Interest – By staying on your website and reading the information, people are showing that they have some level of interest in becoming a patient. Use a call to action or lead magnet to gather information about a person.

This should lead to a contact form where they put in some information (name and email address). Also, you can cater your website to appeal to their needs. For example, if someone is looking for a new dentist because they’ve just moved to the area and have a toothache,

having information about toothaches and possible treatments is a good way to prolong interest.

c. Desire – At the end of each page, invite people to contact you for a consultation or appointment, especially at the end or in the sidebar of pages that provide information about your services or specific dental problems.

They already have the desire, you just have to give them the impetus to make the call.

d. Action – Once they’ve contacted you, make sure to reach out and return that connection. As soon as a call or message comes through, get in touch with that person and schedule the consultation or appointment.

Taking swift action prevents the person from slipping through your grasp.

• Don’t forget excellent calls to action
• Develop a lead magnet ­
• Drive traffic to your site

Before you even get started with the dental marketing tips, you’ll first need to have a couple essential things in place. These include:

• White Hat SEO
• social media marketing
• Advertise your dental practice with direct mail
• Get smart with your PPC

• Online Reputation for Dentists

• Responsive websites for mobile users
• Ask your patients for reviews
•  A competitive advantage (Unique Selling Proposition) that sets your practice apart
•  A great, user-friendly website

• Email Marketing For Dentists

Let’s briefly touch upon how to get both of these things in place.

Potential local patients need to be able to find you and discover your practice on the first page of a search.

The right SEO strategy can not only accomplish this, but also develop a long-term marketing channel that consistently directs specific, targeted traffic to your site.

Do you need help with your dental marketing startegy? Not sure if you are doing what you should? Not sure of the results to expect?

Let’s get you an analysis. Just click the button below and we’ll get you set up with a website and SEO analysis.

Call for free consulting - 09915337448, skype: oli-jee