[Important Legal Notice]

India GST Changes effective 1 July 2017

Dear Customer,

We are writing to inform you regarding a change to your Google AdWords account with Billing Customer Number(also known as Payments profile ID) xxxxxxxxxxxxx.

To comply with new legislation, Google will soon begin applying Goods & Services Tax (GST) to your account. You will begin to see applicable GST on your invoices as early as 1 July 2017.

To apply the appropriate taxes, we need to update our records with your Goods & Services Tax identification number (GSTIN) and other relevant information. Click here to enter your information. The applicable tax rate will be determined using the information you provide.

We have made changes to the AdWords terms and conditions as a result of these tax changes. You can find the updated terms and conditions here.

Google can’t advise you on tax matters, so please contact your tax adviser for any questions regarding this change. For all other questions contact india-gst-questions@google.com.

The Google AdWords Team

What is GST?

The GST is a Value added Tax (VAT) is proposed to be a comprehensive indirect tax levy on manufacture, sale and consumption of goods as well as services at the national level. It will replace all indirect taxes levied on goods and services by the Indian Central and state governments.

Final GST rates out, slabs fixed at 5%, 12%, 18% & 28% A 4-tier GST tax structure of 5, 12, 18 and 28%, with lower rates for essential items and the highest for luxury and de-merits goods that would also attract an additional cess, was decided by the all- powerful GST Council today.

How much GST Tax in India?

In India Dual model of GST will be applicable wherein both centre and state would be able to levy GST just like Brazil and Canada. 13th finance commission recommended a rate of 12%. State says they will not settle for anything below 15% .However governement would settle between 14%-16% .