Best Ways to Hire the Right Digital Marketer or Marketing Firm for Your Brand Business – Hire well and you’ll have a high performing and happy team.

Hire just one wrong person, fondly known as a “hiring mistake,” and you’ll spend a lot of time and emotional energy trying to fix your team.

This is why hiring is arguably the most important job of a people manager.

Step 1: Write a job description that depicts your ideal candidate.

I’ve heard too many hiring managers say “I’ll know the right person when I meet him or her” when asked to describe the ideal candidate for an open position. Maybe that’s true, but that mindset can lead to terrible inefficiencies.

Interviews are time consuming; you’ll waste a lot of time talking to the wrong people if you don’t take a first step of putting a thorough and accurate job description down on paper. Continue reading →